Big Impact Copy

Editing: How most authors & entrepreneurs get it wrong

The first time author or course creator or even website owner pays for Editing, they know they are serious about getting something good out into the world. Surely this Editor will appreciate the HOURS of dedication, laborious writing, typing, researching... and all that wisdom so generously is being shared with the world.

Editing is a Grammar & Spell check right?

I finished my Ebook

Many authors and entrepreneurs seek editing services only AFTER they’ve completed their manuscript or course content.

They rush to press publish, hoping for a quick check on spelling and confirmation that their work is on the right track. 

Introducing Big Impact Big Picture Editing

Beyond Grammar

While a proofread at the end of the writing process is crucial for catching typos and enhancing readability, BIG IMPACT EDITING focuses on the bigger picture. It delves into the content’s alignment with your audience’s needs, ensuring the right tone, voice, and readability. 

Moreover, big picture macro editing helps shape the message and tone to reflect your brand’s identity and objectives.

It’s during the early stages of planning, drafting, and shaping your content that can make the most significant impact.

Ensure that your book or course is not just error-free but also strategically written to resonate with your target audience and align with your brand and goals.

Niching Niggles

Big Impact Big Buyer Blueprint

Full Buyer Blue Print Completed for you – ABC SOAR and 10 Watering Holes so you know EXACTLY who you are writing for, full pics, details, words, hopes, fears, and outline of who they are and what they want so you can focus your efforts on getting the MOST bang for your time and effort and bucks

Pause on Pressing Publish

The Right Track

Your book/course/website or other content read and ranked against 10 Criterium including Your goals, your message, your promise.  Rewrite suggestions and red pen used so you are not left wondering… but crystal clear on possible alternative and positively excited about your message getting out to buyers and making impact (and profit).

Established Course or Site

Upgrade Upsell

Full buyer/reader/member walkthrough, test and review and rewrite to maximise your profit and impact. Better Buyers, Bigger Impact, Bigger Profits

Embrace Editing as a Creative Ally

Structure for impact

I can help you organize your content to prioritize key material and highlight core benefits at the beginning of each section, chapter, or module and ensure your readers and buyers are blown away.

A framework that meets the reader’s expectations (suprise them with the messge or content instead) not only enhances the reader’s experience but also reinforces the core message of your work.